It's All Advertising

I have an illness that makes it impossible to not find parallels between advertising and everything else. This blog is a way for me to express all the weird ways I look at ads and my random new ways of thinking about them. Sometimes it’ll be smart, sometimes it’ll be stupid, and maybe some time it will change your view on everything in the world. But let's be honest. It's all advertising.

Wednesday, March 22

Adidas loves graffiti

Some companies fight the up and coming hipness that's all around them, but not Adidas. They've hit upon another masterful idea with this. They're cool outdoor boards that taunt graffiti artists to mess them up/pretty them up.

Thanks to Woostercollective for the pics.
Thanks to Billy for the tip.


At 10:48 PM, Blogger kbabs said...

They actually do a lot of smaller outdoor advertising like this in Germany--its a very pedestrian-friendle country with a great public transportation system. the U-bahn stations are just covered in media space.

However, as I recall, your average piece of outdoor falls into one of two catagories: small one-color posters for local events, and glossy full-color ads of semi-naked women. Or men. While this last type of ad certainly enriches the daily commute, something original like these Adidas ads would certainly stand out.

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