OK, we all pretty much agree that the Super Bowl ads were disappointing. So I'd like to take a look at an underlying question that most people aren't thinking about. If your client came to you and said "hey, we want a Super Bowl commercial", and they weren't known for letting you get away with crazy stuff, would you tell them "no, sorry, I don't think that your ad will be good enough"? (I might, but I'm ballsy and stupid)
BTW, you can view them here.